02 / The Studio
Not an Agency. A Content, Events, Influence and IP Studio.
BYB has evolved from a digital marketing agency into a content, events, influence and IP studio. Every engagement is designed to build compounding brand equity, not deliver a campaign.
$1.7M+
Revenue, bootstrapped
$80K–$200K
EMV per campaign or event
2
Acquisition-adjacent clients
7+
Brand categories served
Abigail Pierre-Louis and Hannah Smith, Co-Founders
The Model
Built on a different thesis.
Traditional agencies sell campaigns. BYB builds compounding brand equity. The studio integrates AI as operational infrastructure, not trend response, using it to give clients the leverage to show up with more consistency and more intelligence than their competition.
The pattern in BYB's client work is specific: two brands for which BYB managed marketing were subsequently acquired in eight-figure transactions. Neither outcome was the goal. Both reflect the caliber of companies BYB operates alongside.
Creator Partnerships and Influence Architecture
Building the networks and systems that turn creator relationships into compounding brand equity.
Experiential Campaign Strategy
Designing activations that generate $80K to $200K in earned media value per campaign or event.
Brand Identity and IP Development
Architecting the identity systems that make brands harder to ignore in year three than in year one.
AI-Integrated Content Workflows
Using AI as operational infrastructure to build scale and consistency, not to reduce cost alone.
Community and Education Ecosystems
Building the downstream infrastructure that brings founder-level brand thinking to the next generation.
The Acquisition Pattern
Acquisition Adjacency
BigShot Golf
$29 Million
BYB managed marketing activations, influencer partnerships, and social media for BigShot's College Station location. The brand was subsequently acquired for $29 million.
Acquisition Adjacency
Janitors Warehouse
8-Figure
In BYB's first year of business, the studio built the full marketing platform and digital infrastructure for Janitors Warehouse. The company was subsequently acquired in an eight-figure transaction.
Client and Partner Roster
The Studio Website
View the full portfolio, case studies, and services at boostyourbrandmktg.com
Work With the Studio